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Live green, dress organic!
Organic cotton, unlike traditional cotton, is grown without the use of chemical insecticides, fertilizers or pesticides. This prevents toxic or dangerous substances from being incorporated into the soil, rivers or adjacent lakes, ensuring a healthy environment for farmers and their families.
Specifically, the cultivation of organic cotton reduces water consumption by 91%; primary energy consumption by 62%; eutrophication (accumulation of pesticides in surrounding waters) by 26%; emissions that cause acidification are 70%.
Respect for the environment is also associated with respect for workers, who must work in dignified conditions, have adequate pay and humane working hours. NO Fast Fashion!
An eco-friendly supply chain, where there is control at every stage of processing, guarantees a product that is not only green but also of great quality.
All these processes are certified by the largest global organizations, such as: Icea, Gots, Ivn, Oeko text, Fair Trade, etc.